beauty ≠ morality

“By framing beauty as a moral achievement rather than what it often is—a combination of genetics, resources and medical intervention—we create an impossible standard. Women are expected to meet increasingly demanding beauty standards while maintaining the fiction that their appearance is entirely ‘natural’. The pressure to be beautiful becomes entangled with the pressure to be ‘good’.”

—Ellen Atlanta, “Why Are Celebrities So Keen to Deny Cosmetic Work?” in Dazed